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Apple CEO Tim Cook says tariffs to add $900M in costs in Q3, but future uncertain

Apple CEO Tim Cook offered the company’s first comments on the impact of President Trump’s tariffs during Thursday’s second-quarter earnings call with investors....

Apple details how it plans to improve its AI models by privately analyzing user data

In the wake of criticism over the underwhelming performance of its AI products, especially in areas like notification summaries, Apple on Monday detailed...

Apples Mythic Quest is ending with an updated Season 4 finale

“Mythic Quest,” the Apple TV+ workplace comedy about the making of a popular online roleplaying game, is ending after four seasons. A...

BBC seeks more prominent credit in Apple and Google News

The British Broadcasting Corporation has filed a complaint with a UK antitrust regulator complaining that aggregators like Apple News and Google News minimize...

Apple loses $250B market value as tariffs tank tech stocks

Apple lost more than $250 billion in market value Thursday, with shares down as much as 8.5% as a result of President Donald...

Apple reportedly revamping Health app to add an AI coach

Apple is developing a new version of its Health app that includes an AI coach that can advise users on how to get...

Apple faces lawsuit over Apple Intelligence delays

Apple has been sued in federal court over what plaintiffs allege is false advertising of several Apple Intelligence features. Filed Wednesday in...

Apple reportedly considered building the iPhone 17 Air without ports

After reporting in January that Apple is adding an “Air” option to its iPhone lineup, Bloomberg’s Mark Gurman is offering more details about...

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